Incremental Sales: Molson Canadian

Client: Molson
Relationship Began: January 2016
Scope: Create a promotion that would quantitatively measure incremental sales

Solution:

Zoom Vantage created and is currently managing and coordinating a turnkey national receipt promotional program aimed at delivering incremental sales, measurable ROI and augmented conversion opportunities.  On top of the development of a customized web portal and dedicated promotional contest, Zoom then coordinated the direct marketing campaign to Molson’s target audience.

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